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Pay only for what you send
Simple, transparent pricing for agencies that send for clients. Buy one-time send packs or pick a monthly plan. No contact limits. Automations, segmentation, analytics, and deliverability tools included.
Includes 3,000 free sends, no credit card required.
Bring your own SES for better email prices. See BYO SES pricing
Every plan includes a fresh sending allowance each billing cycle (unused sends do not roll over) and full access to the platform.
The final price may vary based on your local VAT rate. VAT is applied at checkout.
Agency-first
Manage multiple client workspaces with isolated domains, contacts, and reports.
Automations, segmentation & analytics
Build flows, segment audiences, and track performance. Bounce handling and reputation tools included in every pack and plan.
Packs or monthly plans
Buy one-time packs when you need them, and sends stay available for 12 months. Or pick a monthly plan with a fresh allowance every billing cycle.
Optional add-ons
Boost deliverability and sender reputation with a dedicated sending IP.
Dedicated IP
A sending IP reserved just for your workspace. Full control over your sender reputation, ideal for high-volume senders.
$50+VAT/ month
Request dedicated IP Compare your savings with BlueFox Email
Tell us how often you send to estimate costs across platforms.
Estimates only
5,000 emails a month at BlueFox Email
$6.00/ month
PlanStarter
Includes5,000 sends / month
Cost per 1,000 sends$1.20
Fresh sending allowance every billing cycle. All features included.
Compare with competitors
| Provider | Monthly cost | You save |
|---|---|---|
| Mailchimp Standard | $29.64 | 80% |
| SendGrid Advanced | $60.00 | 90% |
| MailerSend Professional | $110.00 | 95% |
- Monthly list prices from each provider's pricing page, checked October 2026 (prices may vary by region), on the cheapest plan with automation, A/B testing, and advanced segmentation.
- MailerSend has no plan with automation or segmentation, so its highest self-serve plan is shown.
- Estimated 1,000 contacts (assuming 5 marketing emails per contact per month).
- BlueFox has no contact limits and includes all features on every pack and plan.
Pricing FAQs
Is there a free plan or trial?
Yes. Every new workspace starts with 3,000 free sends, no credit card required. You can explore all features, send real campaigns, and build automations before deciding to upgrade.
How does the pricing work?
You only pay for email sends, not for contacts or features. Choose one-time packs, where each pack includes a fixed number of sends that stay valid for 12 months, or a monthly plan that gives you a fresh sending allowance every billing cycle. No hidden limits either way.
Do the prices include VAT?
No. All prices are shown excluding VAT. The final price may vary based on your local VAT rate, and VAT is applied at checkout.
What's included in every pack?
Everything. All features are included in every plan: automations, segmentation, analytics, templates, and API access.
What's the difference between the packs and plans?
All packs and plans include the same features. The only difference is how many emails you can send, so choose the one that fits your volume.
Do sends (packs) expire?
Yes. Pack sends stay valid for 12 months from the date of purchase. You can top up anytime, your balance simply adds up, and older sends are always used first, so the newest ones last the longest. Monthly plan allowances work differently: unused sends do not roll over to the next billing cycle.
Should I choose a monthly plan or a one-time pack?
Choose a monthly plan if you send regularly and want a fresh allowance every billing cycle. Choose a one-time pack if your volume is occasional or unpredictable: sends stay valid for 12 months and you are never billed again unless you buy another pack.
Can I cancel a monthly plan any time?
Yes. If you cancel, you simply won't be charged again, and you can keep using your allowance until the current billing period ends.
Can I switch between monthly plans?
Yes. When you upgrade, you pay the difference in price and the new plan starts right away. The difference is not calculated from how much of the month you have used, so it is the same even if you upgrade on the last day of the cycle.
Can I upgrade from one credit pack to a bigger one?
Yes. When you upgrade, your remaining sends carry over, so nothing is lost. You just get a larger send balance.
Can I use my own SMTP?
Yes. BlueFox Email connects directly to Amazon SES using secure STS credentials. You simply link your SES account, and everything just works.
Want to bring your own SES and get better email prices? See BYO SES pricing
Do you offer a dedicated IP?
Yes. A dedicated sending IP is available for $50/month as an add-on. It gives you full control over your sender reputation and is recommended for high-volume senders. Contact us to set one up.